The Windshield Wiper Experience

The Windshield Wiper Experience

The Windshield Wiper Experience

04
RESPONSIBILITIES
UI DESIGN
UI DESIGN
UX DESIGN
UX DESIGN
DELIVERABLES

Mobile App

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INTRO

A journey of finding and building connection with a partner through experiencing Alberto Mielgo’s Windshield Wiper embedded in a Market Hall.

A journey of finding and building connection with a partner through experiencing Alberto Mielgo’s Windshield Wiper embedded in a Market Hall.

Problem

"The displacement of the nearby in public consciousness."

"The displacement of the nearby in public consciousness."

"The displacement of the nearby in public consciousness."

In the post-pandemic world, longing for meaningful connections nearby, we need experiences that direct our attention back from the abstracted concept of the ‘world’ to the ordinary reality, where people live, die, fall in love, and struggle. Through observing their realities, we establish our reality that is more humanistic and authentic. Therefore, I wanted to design a pop-up experience in collaboration with Hinge and The Windshield Wiper.


In the post-pandemic world, longing for meaningful connections nearby, we need experiences that direct our attention back from the abstracted concept of the ‘world’ to the ordinary reality, where people live, die, fall in love, and struggle. Through observing their realities, we establish our reality that is more humanistic and authentic. Therefore, I wanted to design a pop-up experience in collaboration with Hinge and The Windshield Wiper.


In the post-pandemic world, longing for meaningful connections nearby, we need experiences that direct our attention back from the abstracted concept of the ‘world’ to the ordinary reality, where people live, die, fall in love, and struggle. Through observing their realities, we establish our reality that is more humanistic and authentic. Therefore, I wanted to design a pop-up experience in collaboration with Hinge and The Windshield Wiper.


“I think more and more we're connecting through our technology, but that means missing out on the kinds of connections we can experience in real life.”


“I think more and more we're connecting through our technology, but that means missing out on the kinds of connections we can experience in real life.”


“I think more and more we're connecting through our technology, but that means missing out on the kinds of connections we can experience in real life.”


Context

A pop-up experience in collaboration with Hinge and The Windshield Wiper.

A pop-up experience in collaboration with Hinge and The Windshield Wiper.

A pop-up experience in collaboration with Hinge and The Windshield Wiper.

In the post-pandemic world, longing for meaningful connections nearby, we need experiences that direct our attention back from the abstracted concept of the ‘world’ to the ordinary reality, where people live, die, fall in love, and struggle. Through observing their realities, we establish our reality that is more humanistic and authentic. Therefore, I wanted to design a pop-up experience in collaboration with Hinge and The Windshield Wiper.


In the post-pandemic world, longing for meaningful connections nearby, we need experiences that direct our attention back from the abstracted concept of the ‘world’ to the ordinary reality, where people live, die, fall in love, and struggle. Through observing their realities, we establish our reality that is more humanistic and authentic. Therefore, I wanted to design a pop-up experience in collaboration with Hinge and The Windshield Wiper.


In the post-pandemic world, longing for meaningful connections nearby, we need experiences that direct our attention back from the abstracted concept of the ‘world’ to the ordinary reality, where people live, die, fall in love, and struggle. Through observing their realities, we establish our reality that is more humanistic and authentic. Therefore, I wanted to design a pop-up experience in collaboration with Hinge and The Windshield Wiper.


Hinge is a dating app focuses on fostering more meaningful connections.


The Windshield Wiper is an animated short film that portraits various form of social love in all walks of life and places.

Concept

A journey of finding and building connection with a partner through experiencing Alberto Mielgo’s Windshield Wiper embedded in a Market Hall.


The intent is to inspire guests to pay attention to ordinary settings and people around them because the interactive touch-points could be activated in the most unexpected places or by an unexpected person.

There isn’t a shortcut to find a connection. The key is to let it happen and be ready for those moments by keeping your heart's eyes open.

Storytelling

Storyline

Storyline

Storyline

The story starts with the gentleman sitting in a restaurant, reflecting on the question: “what is love?” Then, the film goes on to show the audience a montage of moments of different kinds of love in society, which makes the question harder to answer. Is it about hurting each other? Sitting together in silence? Lost and pain? Love at first sight? Growing old together? Worn out? Quarrel? ...? Or a color? In the end, the main character realizes that love is the secret society.

The story starts with the gentleman sitting in a restaurant, reflecting on the question: “what is love?” Then, the film goes on to show the audience a montage of moments of different kinds of love in society, which makes the question harder to answer. Is it about hurting each other? Sitting together in silence? Lost and pain? Love at first sight? Growing old together? Worn out? Quarrel? ...? Or a color? In the end, the main character realizes that love is the secret society.

The story starts with the gentleman sitting in a restaurant, reflecting on the question: “what is love?” Then, the film goes on to show the audience a montage of moments of different kinds of love in society, which makes the question harder to answer. Is it about hurting each other? Sitting together in silence? Lost and pain? Love at first sight? Growing old together? Worn out? Quarrel? ...? Or a color? In the end, the main character realizes that love is the secret society.

Inspiration from Sleep No More

Inspiration from Sleep No More

Inspiration from Sleep No More

Intertwining storylines

  • The Windshield Wiper is a montage-style film with multiple storylines mixed together.


  • Sleep No More is a multi-story, immersive set. Audiences can follow any performer and uncover different aspects of the narrative as they explore.

Unexpected encounters

  • The Windshield Wiper conveys that love is the secret society that can happen anywhere.


  • Sleep No More encourages the audiences to explore the various rooms, open drawers, read letters, and interact with the set and props. This hands-on exploration can lead to unexpected discoveries and encounters.

Active participation

  • The Windshield Wiper portrays the stories of all walks of life in ordinary settings. It could be the story of anyone.


  • Sleep No More encourages the audiences to become active participants in the show. Performers are trained to engage with the audience.

Step-by-Step Guided Setup Wizard

Introduces a wizard to guide users through the setup process in the correct sequence.


Uncertainty on Setup Process

Uncertainty about where to start in the provisioning portal, but not following an optimal setup sequence can lead to additional manual work.

Optimized Workflow Logic

Create template users to apply pre-configured settings to multiple devices, saving time on recurring setups.

  • Use cloning features to replicate configurations from an existing user or device, ensuring consistency across teams.

  • Batch configure multiple devices at once, reducing repetitive manual steps while retaining flexibility for unique needs.


Tedious Manual Work

The previous provisioning process required users to manually configure each device one by one, a time-consuming and error-prone approach.

Storyline

Storyline

Storyline